Chinese telecom company StarTimes on Tuesday announced the alignment of its top satellite and terrestrial bouquets that will see a 40 percent and 29 percent drop in the cost of the monthly subscription for the two bouquets.

StarTimes Vice President Mark Lisboa noted that the move is advised by the need to offer affordable digital television solutions for Kenyans in rural and urban areas through either the satellite or terrestrial platforms.

"This is a significant development that will see Kenyans enjoy a uniform monthly subscription fee for our top bouquets at just 14.99 dollars, which is driven by our goal to see more Kenyan households access, afford and enjoy premium digital television services," Lisboa said in Nairobi.

He said the two bouquets are the highest monthly packages offered by the company for its satellite and terrestrial platforms respectively, with access to over 100 international and local channels.

"We aim to offer Kenyan households the freedom to choose the technology that suits them at the most affordable cost while equally availing premium television content that is both informative and entertaining," Lisboa added.

He said StarTimes has equally effected a 20 percent drop in the cost of acquiring the company's satellite television decoders from 24.99 dollars to 19.99 dollars.

(Xinhua News Agency March 16, 2016)